The Fastest Path to $500K+ Per Year Selling Solar
Isn't More Deals—It's
More Margin Per Deal.
If you're a proven solar closer still splitting your profit with sales orgs, agencies, and lead vendors, watch this 7 minute video to see how reps are restructuring their model to retain the full $15k-$20k profit per deal and scaling 20+ deals per month.*
90-Day Performance Promise: If you implement the system and don't generate $100K+ in new commission within 90 days, we'll keep working with you at no additional cost. Details on the call.
Most solar pros aren't under-earning because they're "lazy" or "bad at sales".
They're under-earning because they operate in a structure designed to keep their income capped.
If you struggle to reach your full potential, you're probably stuck in one of These 3 Traps:
The D2D Producer
Your commission plan seems lucrative, but it takes weeks to make a sale, and a single cancellation, DNQ, or surprise adder wipes out your income.
The Company Closer
You're the engine of the business, but your income is capped by the comp plan, and the owner is the one getting rich off your margins.
The Independent Pro
You're playing high-stakes roulette buying expensive leads from agencies or lead vendors and getting burned by bad data every month.
Here's the Fix: Become the Sales Owner, Not Just the Sales Rep
The Solar Salespreneur Academy is a hands-on buildout that takes what you already do well (closing) and turns it into a business you own—complete with the systems, tools, and coaching to execute fast.
It's a proven step-by-step formula that reveals the insider secrets you need to know to build and run a successful solar sales company. Inside you'll learn:
The best way to generate the highest quality appointments in-house.
The easiest way to scale to 20+ deals per month with little to no capital.
The top four things you must do to earn $15k-$20k profits per deal.
The most effective sales process to one-call close at 40% in 2026.
How to use AI to recruit sales reps.
The 26 principles to the most successful onboarding and sales training.
The 3 things to avoid when choosing an installer.
How to find the best TPO pricing in the market.
The secrets to using AI and automation to sell deals.
The bulletproof cashflow strategy to properly manage your business.
And Much More
This isn't just a course. It's your blueprint, toolkit, and launchpad to owning a successful solar sales business immediately.
Here's Exactly What You'll Get Inside the
Solar Salespreneur Academy:
The Cx-3 Framework
Your very own lead gen system to originate high quality appointments daily.
7 Powerful Modules
Covers entity setup, sales systems, recruiting, lead gen, financial mastery, and more.
28+ Tactical Lessons
High-impact lessons walking you through exactly what to do.
Done-For-You Documents
SOPs, contracts, sales scripts, compensation plans, and much more. Virtually everything you need to run a business.
Private Coaching
Support and feedback through exclusive one-on-one and group coaching.
CRM Access
Custom solar CRM used to manage leads and automate sales.
Automated Recruiting
A proprietary platform to find top reps.
Platinum EPC
Direct access to vetted installers in your area.
This is The Exact System That Alex Has Used To Generate
Over $100M Of Solar Installations
2015: Top sales rep, multiple six-figure income, quit his job to start a business
2018: Achieved $20M annual revenue
2023: Reached $100M of total installation volume
2025: Helping solar pros build their own empires
My name is Alex Rosenberg. I've been exactly where you are—stuck on the commission rollercoaster, building someone else's dream. I know what it's like to be a top rep who hits the income ceiling.
I created the Solar Salespreneur Academy because it's the complete system I wish I had when I started. On our call, I'll personally walk you through the exact steps to launch your own operation.
Ready To Own Your Solar Business?
Answer a few quick questions so we can learn about your situation. If it's a fit, you'll be invited to book a 1:1 strategy session.
Quick 2-min survey — your information is secure and will never be shared.
Real Results from Real Solar Pros
"Nobody's better at scaling in this business than him."Chris
CEO, Nexus Energy Systems
"Now we're averaging 20+ deals on a monthly basis... It's been life-changing."Abel
Solar Business Owner
"He knows how to motivate and inspire people. He's a master salesperson."Brian
20+ Year Finance Industry Vet
Frequently Asked Questions
Who is this NOT for? +
This is not for beginners who haven't sold solar, or anyone looking for a "get rich quick" shortcut. It's for proven reps/leaders who will actually implement and want to build an owner-level operation.
How is this different from a course? +
Most "courses" give information and leave you to figure it out. This is a hands-on buildout: systems, templates, tools, coaching, and implementation checkpoints—so you don't stall out or make mistakes.
How do I know this system actually works? +
This isn't theory. The systems inside are the same operating playbook used to build and scale real solar operations—lead gen, sales process, recruiting/training, installer partnerships, and cash flow controls. You'll also see examples and case studies during the training/call so you can evaluate whether the structure fits your situation. Results vary by market and execution, but the process is repeatable.
What if I don't have installer relationships? +
You don't need them upfront. We teach you how to structure installer partnerships the right way, what to look for, and what to avoid. If you want, you can also plug into our vetted installer network (where available) as a starting point.
Will this work in my local solar market? +
Yes—because the core levers don't change by state: lead flow, offer structure, margin protection, installer fit, and repeatable execution. The Academy has been implemented across markets including CA, NM, FL, KY, and VA with different utility rates, incentives, and competition levels. In your strategy session we'll map the plan to your exact market and the products/programs that make the most sense there.
Do I need a big budget to start? +
No. You don't need much operating capital on day one. We focus on a lean launch plan that matches your resources. The lead gen system we help you deploy prioritizes backend marketing cost, so you don't pay until you have a funded install.
Can I do this while working as a rep? +
Yes. Many students build in parallel. We'll prioritize the highest-leverage steps first so you can set up the infrastructure without blowing up your current income—then transition when the operation is stable enough.
How long until I see results? +
It depends on your starting point and execution speed, but most people begin making real progress in the first 30 days—getting the foundation in place and starting lead flow. The goal is fast, focused implementation, with coaching to keep you moving.
Do I need prior business experience? +
No. If you can sell, you already have the hardest skill. We'll walk you through the business side step-by-step: entity setup, comp plans, installer partnership structure, lead gen, hiring, training, and systems—so you're not guessing. The Academy is built for solar pros who are ready to operate like owners, even if you've never run a company before.
What exactly happens after I click "Secure Your Call"? +
You'll fill out a short form so we can understand your background, market, and goals. If it looks like a fit, you'll be invited to book a 1:1 strategy session where we map your "owner structure" and next steps. If it's not a fit, we'll tell you that too.
How does the 90-day performance promise work? +
If you implement the system and hit the required checkpoints, and you still don't generate $100K+ in new commission within 90 days, we continue working with you at no additional cost. The exact definitions and eligibility requirements are reviewed in your strategy session so it's clear and fair.